Changan Ford’s market share of 2.8%
Continue to “rely on the Chinese market,” the banners hanging in the mouth, but was slightly slow on the move. This is a trick to the industry in China, Ford impression.
In early September, President and CEO of Changan Ford Mazda Marui Lin threw out the “short-term goal to enter the industry, Ford first four” huge purpose, which is a far cry from its practice of market sales, in August this year, Ford’s passenger car sales ranked 15.
In former times the past year, Ford senior Chinese collective “big shake”, Changan Ford Mazda faced two break loose, made new models to promote slow, with the support of collaborative efforts to make ends meet peers, to accomplish this goal is indeed long way to go.
There are people in the industry, “Daily News” reporter revealed the performance of the current Ford’s market share in China is only 2.8%, comparable to the masses, General Motors, Toyota and Nissan in China, the growth of the superior partner, the gap is large.
Sales: large and competition between rival
The data from China Association of Automobile Manufacturers show that while Ford’s sales have increase over the same period last year, but compared with the rival competition, sales gap remains clear.
Based on calculated data, the first eight months, sales of Changan Ford 205,800, an increase of 7%; What, then August sales of Changan Ford Mazda Automobile Company is 26 600, representing a decline of about 8.8% a year earlier, a the Ford brand sales of about 20,300.
Changan Ford’s production in 2003, with Beijing Hyundai, Nissan also started spring, What, then carry out the rate that it left behind in the latter two. Two years ago, Ford of course, experience the moving rapidly carried out, but really selling as long as Fox and Mondeo (Equipment Gallery reputation Forum) – winning two main product.
The S-MAX MPV model due to the initial pricing of the blind pride in the country can neglect the hair root, excluding sales of the first eight months of sales for 2559, just 165 sales in August, while rival models Odyssey (Equipment Gallery reputation Forum) on a single month sales in August nearly 3000. Ka small car years
Equipment Gallery reputation Forum) also greatly reduced market competition and sales, the first eight months of sales 47,545, down 12%.
The dilemma of Changan Ford, an auto analysis division that, after the car market is not the same, strong brand and a weak brand hair gradually widened the gap between sales, Ford’s market display is thus not the same. The first half of this year, because Japanese car sales hit the earth around the impact, only to Ford’s sales exceed 164,000 Guangzhou Honda, the tenth among the industry. What, then, followed by Japanese car repair supply chain, Changan Ford in July and August dropped to ten ranked outside.
Analysis of the automotive division to the “Daily News” reporter, said, “From the long view, Ford’s side face the Chinese market is too optimistic, the face of shrinking China’s auto market policies, local policies to limit car license plates frequent, but also met with China clinical situation of power and is difficult to imagine the market continues to rise. “industry have pointed out, through increased investment in Changan Ford Mazda, there will be room for sprint, What, then rushed into the top four still firm to suffer heavily.
“The current mass, Nissan, Toyota have been completed in China, the fundamental structure, streamlined collaborative relationships with Chinese shareholders, the southwest corner of the side corner of the Changan Ford has the advantage of leveraging the affluent market, What, then is still difficult to break the first few layers of major auto companies house block. “sources said the analysis of the car.
Trick: new skills into slow
In addition to the absence of the product outside, and competition rival General Motors, Toyota, match, push in the new Ford vehicle speed is slow a lot.
Scheme is too slow to introduce the product, lead to competitive rivals Ford and the gap widening.
Bvlgari watches have been one of my favorite brand, I Bulgari watch is more like it, at first is one of my friends gave me a Bulgari watch magazine；bvlgari watches and replica bvlgari watches and bvlgari rettangolo and bvlgari bracelet, I read online after check the next Bvlgari, from that beginning, I fell in love with Bulgari, and I now have four Bulgari watches, but I would be very concerned about the movements of Bulgari, as long as the same as what new products I will soon go out of focus, if I would buy my food, tell the truth Bvlgari watches watch some other characteristics are different, it can give you another temperament.
Offer “last train” ride to be careful Why the electric cars late for us
Comments are currently closed.